Latest Posts

Jul 21

10 Marketing Ideas To Boost Your Ecommerce Sales

eCommerce is huge, and so is the competition on it. To survive the heat of competition, you need to keep selling and keep converting on your eCommerce store. For this, you need to make sure you are reaching to your customers and approaching them the right way. In this article, I am going to enlist

Jul 14

5 Reasons Why Conversion Rates On Your Marketing Videos Are Sadistic

Well, you are all set with your dearly produced marketing video. You got an idea, scripted it, filmed it, edited it, and uploaded on the YouTube. Now you want to sit back, relax and watch the video pouring the views as well as conversions for your business. Sounds good, right? But this is not what

Jul 12

5 Ways For Mobile Ux Optimization And Google Ranking Improvement On The Same Front

It’s still half past 2017, and it has already shown that it is going to be the year of mobile optimization. Ask any webmaster and he will tell how Google is gradually taking us all to the era of the mobile oriented online world. Today, whether you are selling or the internet, or into content

Jul 6

7 Ecommerce Product Category Pages Best Practices For Your Website

Category pages on your eCommerce site are always an important area to concentrate for conversion optimization. A well-organized category page design will not only create a good shopping experience but also encourage purchases and repeat purchases. If you run an eCommerce store and looking out for simple tweaks to improve your conversion rates, this article

Jun 29

Simply in the ways to create Mobile Landing Pages

You must have probably already chosen a responsive theme for your website. It’s really a good decision to go for a mobile responsive theme, and you know that. When mobile traffic has become so abundant nowadays, you cannot afford to loose any of your potential customers just because your website is not responsive. But, what

Jun 21

7 Ways Images Could Be Killing Your Conversions

Images and photos have always been one of the top contenders to optimize your website’s UX and conversion rate on the whole. One cannot think of an eCommerce website without images and photos on it. Whether it is a banner, Category, Landing page or a Product image, you need photos everywhere on your eCommerce store.

Jun 16

Magento A/B Testing: How To A/B Test The Product Pages

A/B testing is an effective way to make informed changes to your website with an aim to achieve the business goals and improve the conversion rates. Magento A/B testing is not different from any other A/B test campaign. You can earn loads of conversion and achieve your business goals by A/B testing your store. Here

Jun 10

10 Website Metrics To Track Your Website Performance- Part 2

The first part of the article has explained how tracking some important metrics can help you excel on SEO and conversion front. In this post, I will continue with where we left in the “10 website metrics to track your website performance- Part 1”. So, let’s track some more metrics and see how they affect

Jun 2

10 website metrics to track your website performance- Part 1

When you have a website, and you are a curious website owner hoping to touch the sky of success with your site, you want to stay updated with various things- How fast your website loads? Is it generating the leads for the business? How is the traffic generation? On which keywords you rank well? Which

May 31

6 A/B testing ideas for your Product Pages

Indeed, A/B testing has already proven to be an effective conversion booster. You must have read dozens of articles on how to run A/B tests on your website, when to stop, how to check the results etc. Let’s move deeper and discover how you can leverage A/B testing on your eCommerce site; product pages to