A/B Testing - Page 15 of 15

May 18

Don’t Forget To Track These 5 Website Metrics

How are your customers moving through your site? For any website that has more than a page or two, this is crucially important but website marketers often ignore this. If you have a website, collecting data on visitors’ behaviour to your site is extremely important. The more data you can collect from visitors, the more


May 7

Supercharge Your Call-To-Action (CTA) Buttons For Immediate Click and Conversions

On websites where the main goal is to convert visitors, the overall focus is on the CTA or Call To Action button. Before designing a high converting CTA button, you need to ensure that it is incorporated with 3 most important key elements, i.e “Attention”, “Strategy” and “Messaging”. These 3 when combined together can have


Apr 17

5 Sins You Must Avoid While A/B Testing Your Website

Do you want your precious efforts to get wasted? Just as important it is to know how to improve website’s functionality to see great results, it is equally crucial to know what to avoid to ensure that your efforts are not being wasted. Have a look into these 5 sins that marketers generally do while


Apr 8

Ideas To Increase Conversion Rate

Try 4 Simple Ideas To Increase Conversion Rate in 2015 With new technological advancements arising persistently, the beginning of a new year always comes up with an opportunity for goal setting and planning. Increasing conversion rates is what an online business entrepreneur needs to maximize the sphere of his business. There are number of things


Apr 2

Test these Elements and see how A/B Testing Improves Conversion

Online stores like Ebay, Amazon, Flipkart, Jabong and Etsy are a few examples for eCommerce websites that perform A/B testing on a large scale. eCommerce websites carry an enormous potential to go through A/B tests because of the presence of certain number of variables that these web stores can experiment with. To name a few


Feb 13

What is A/B Testing?

A/B Testing Tips For Dummies “There is always a room for improvement everywhere.” Before making a decision to go through an A/B test, you need to understand what your customers appreciate and value about your product/services. What are the factors that compel your visitor to make a purchase or opt-in for your service? Have you


Feb 12

What is Conversion Rate Optimization: Why It is important?

Driving traffic to your website is just part of the battle. Once visitors get to your site, you need to convert them to customers. So, convincing users to take a desired action is a crucial step. Conversion on any website actually happens when a visitor coming to your website converts and take an action that