A/B tetsing

Be on the Positive side: 5 A/B Testing Rules to Improve

If you take a better look at the eCommerce industry, you’d find two kinds of marketers – one would be those who happily A/B test their websites and the variables and those who live by their gut feeling and consider A/B testing a waste of time. Well, what’s worse is that the former are lesser →

5 Effortless Steps for Making an Event-specific Marketing Campaign

The holiday season sale is just around the corner, therefore, the web store owners have started to search for innovative approaches in order to make better sales. The holidays in the best time for any eCommerce store owner to embark the step towards a better conversion rates. Though, the sales season is one of the →