Conversion Rates - Page 2 of 8

May 18

Multi- variate Testing- Pitfalls that can affect your testing results (Part 1)

There are times when you are unable to get maximum output from a thing due to limited knowledge about that thing and thus can’t derive maximum advantage from it. Web testing may not be a new thing for online businesses but still people are not having much detailed information about it. Multi- variate testing is


May 12

Learn How Mouse Clicks Can Guide You Through Higher Conversions

Heat maps may have entered the online business environment for some years back but it is quite evident that they are going to rule this unexplored territory for a long time. This is because these site monitoring and web analytics tool can paint a clear picture regarding all the customer activity on your site. Heat


May 11

Multi-Variate Testing- A Web Technique for Seamless Website Redesign and Conversions

Sometimes, there are people who are not fascinated by simpler things and are looking for something that is not ordinary and involves testing their imagination and skill set to a higher level. Similarly, for web marketers who are not satisfied with the simplicity and limited functionality of A/B testing, this is definitely a great start


May 6

Click Heat Map- A journey from Click Activity to Conversions

It is the need of the hour to keep a close eye on your site visitors for analyzing their site activity for better customer engagement and conversions. With the stiff business competition and constant rising consumer expectations, monitoring of the visitor behavior has become more important than before. This has definitely become one of the


May 4

The making of an Amazing Mobile Landing Page- Chapter 4

There is an end to everything, so is this soul stirring journey about mobile site optimization.   You have walked a long mile and has been able to make drastic improvements in your mobile site without any trouble. There is now enough fire power in your mobile site that can take your business to an all


Apr 27

5 Blunders that can cost your E-Commerce Store Heavily

Even the greatest of the warriors and titans gets defeated in the battle field inspite of their impressive track record and falls flat in front of their arch rivals. There is no guarantee that a company which is currently the ace name in its particular business segment will still be at the top inspite of


Apr 25

The Making of an Amazing Mobile Landing Page- Chapter 1

It is rightly said that “Sometimes even a look is enough to decide which things are surely going to rule the hearts of the people”. This same story is true even for the mobile phones which has been ruling the roost within a short span of time. They are growing like mushrooms and has found


Apr 13

Tips to Engage your E-Commerce Customers with an Amazing Online Contest

Maintaining a steady momentum of sales is a challenging task for every eCommerce store given the tough business competition and changing dynamics of consumer purchasing behavior. Due to the increasing number of online stores, product sales are going to fluctuate on a daily, monthly and yearly basis. Although, we don’t have authority to restrict the


Mar 31

Quick A/B Testing Tips for your Promotional Emails

When you have to drive sales and conversion rates on your eCommerce store, nothing matches the efficiency of promotional emails based on parameters like cost effectiveness, customer retention ratio, cost to conversions and success delivery rates. They are “ageless” and are still used increasingly inspite of the emergence of several other promotional and marketing mediums.


Mar 29

5 Tips to Kickstart your Mobile Commerce

Mobile phones have become omnipresent and omnipotent due to the low cost development of hardware devices and availability of open source mobile operating system like Android that can be easily modified. They have become an integral part of our day- to- day life and has influenced the personal and professional lives to a great extent.