heatmap tool

Aug 30

What do you learn from Heatmaps?

What exactly are Heatmaps? Heatmaps are one of the best ways to acquire valuable information about the visitors coming to your website. The tool allows the eCommerce marketers to analyze the customer’s behavior. It is one method that offers insights which other tools cannot. Hence, heatmaps are definitely beneficial for your website and the conversion


Aug 17

How to understand where to focus with the Mouse Move heatmap?

When it comes to tracking your customer’s behavior, website tracking and monitoring serve as an essential component. An additional reason for tracking your webstore would be – increasing the conversion rate of your website. For the purposes to be fulfilled, you should constantly keep your landing pages or any important pages under tracking. If you


Aug 13

Heatmap FAQs for your eCommerce business

Don’t we all wish to have a tool that would help us in optimizing the eCommerce business? Well, you might be thinking that you already have something that would and it is called as the A/B Testing. You are somewhat correct here. But what we are focusing on is the older tool than A/B testing.


Jun 28

Optimize your Product Pages with Heatmap tools

Can heatmaps be used for conversion rate optimization (CRO)? The way you strategize your conversion rate optimization techniques is the key to success and help the visitors convert. While tools like Google Analytics help digital marketers the what and why about the website and the way customers are behaving on the website. Well, that’s exactly


Mar 22

Conversion Rate Optimization: Observation and Conclusion

Picture credit: Border Crossing Media What is Conversion Rate Optimization? Conversion Rate Optimization (CRO) has been defined by numerous marketers and experts in the due course of time in their own way. According to Moz, “Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take the desired action — be that filling


Dec 21

Steps to choose a Heatmapping Tool for your website

If you think that heatmapping is a tiring task and you shouldn’t indulge in this, you should understand that it is a method that gives visible results and is a cake walk. The method helps you analyze your visitor’s interaction with your eCommerce website. Moreover, it lets you know the behavior of your visitor on


Dec 11

Improve your SEO with these 5 Uses of Heatmaps

Over the past years, we all have witnessed the changes that have taken place in the eCommerce industry. With all the updates in search engine algorithms that have been happening, there’s always a bigger motive that leads the eCommerce businesses to do better. Heat mapping tools are considered to be one of the most proficient


Nov 8

5 Ways to Optimize your Website for Better Conversion

The conversion rate delivered by any website basically depends upon the effectiveness delivered by multiple aspects working together. If we give a good look towards the factors than we can see that optimization may be one of the best way in order to make sure that the website is performing well and at the same


Oct 30

How to Design Smarter Website UI to Leverage eCommerce Conversion Optimization?

The immediate need of catching the visitor’s eye in order to get better engagement has led to rise in various techniques. The website now focuses mainly on the design part as it is the backbone of a website. The better is the design of the website more are the chances to get conversions. In the


Oct 16

7 Preparations you Need to make Before the Holiday Season Sales

The overall success of a website can be estimated by the total traffic it receives. The more is the traffic, better are the chances of the website conversions. So, the main target of the website admin is to keep the eCommerce store in sync with the technological changes, so that, the visitors have a better