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Jun 11

4 mistakes to avoid in your e- commerce business through web analytics

“Constant innovation and ability to learn from mistakes” is the crucial success mantra for every business organization be it automobiles, construction, e- commerce or any other field. In the recent changing business scenario, e- commerce is one such business field that is growing each year with leaps and bounds. Numerous e- commerce companies like Amazon,

Apr 9

Simple Steps To Improve Your Websites Functionality

4 Simple Steps To Improve Your Websites Functionality Online marketers put in a lot of effort to engage users and bring traffic to their website. However, they usually fail to achieve desired results because somewhere or the other there is a lack of understanding visitors behavior. “Visitor flow” or the way users interact with your

Feb 12

What is Conversion Rate Optimization: Why It is important?

Driving traffic to your website is just part of the battle. Once visitors get to your site, you need to convert them to customers. So, convincing users to take a desired action is a crucial step. Conversion on any website actually happens when a visitor coming to your website converts and take an action that